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Sunday, March 15, 2010
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5:00–6:00 p.m.
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Registration
Meet the Yarn Market News team and pick up your registration packet, name tag, and gift bag.
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6:30 p.m.
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Cocktail Reception
The cocktail reception features appetizers, open bar, and premium networking. Welcome address and introductions by Karin Strom, editor in chief, Yarn Market News.
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Monday, March 16, 2010
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7:30 a.m.
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Continental Breakfast
Sponsored by Bryson Distributing
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8:30 a.m.
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ReImagine, ReCreate, and ReInvent Your Retail Store
Rick Kizer & Georganne Bender, retail consultants
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10:00 a.m.
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Morning Break
Sponsored by Unicorn Fibre Wash
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10:15 a.m.
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Entrepreneurial Visionaries: Innovative Approaches to Success
Nadine Curtis, owner of Be Sweet, and Maggie Pace, owner of Pick Up Sticks
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11:30 a.m.
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Morning Break
Sponsored by Louet North America
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11:45 a.m.
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Creative PR & Branding for Retailers: Becoming Notable & Quotable
Kirsten Osolind, president, Re:INVENTION Marketing
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1:15 p.m.
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Luncheon
Sponsored by Koigu
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2:15 p.m.
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Don't Run Out of Money! Change Your Mindset About Cash Flow & Finance in Your Business
Beth Polish, president, The Critical Juncture Group
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3:45 p.m.
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Afternoon Break
Sponsored by Namaste
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4:00 p.m.
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Small-Business Law for Retailers
Jason Krellenstein, Esz., New York–based attorney
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6:30 p.m.
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Cocktail Hour and Gala Dinner Party
Keynote: Insider Trend & Color DIrections Fall/Winter 2009/2010 for Yarn Retailers
Paul Pelssers, president, Paul Pelssers, Ltd.
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Tuesday, March 17, 2010
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7:30 a.m.
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Continental Breakfast
Sponsored by Vogue Knitting
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8:30 a.m.
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It's Just E-Shopping: Savvy WEb Selling & Cross-Channel Marketing to Monetize Your Website
Lauren Freedman, president, The E-Tailing Group
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10:00 a.m.
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Morning Break
Sponsored by Tahki•Stacy Charles
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10:15 a.m.
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Break-Out Sessions (Choose One)
A. Optimize Your Website for Big Results
Jeff Woelker, digital marketing and social media consutant specializing in SEO and SEM
B. Blogging, Newsletters, and Social Networking for Small Biz
Franklin Habit, writer, illustrator, photographer, and proprietor of the popular knitting blog The Panopticon
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11:15 a.m.
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Mid-Morning Break
Sponsored by F&W Publications
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11:30 a.m.
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Panel: Inspired Design: Three Retailers Reveal THeir Store Designs & Secrets
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12:45 p.m.
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Boxed Lunch
Sponsored by Classic Elite Yarns
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1:15 p.m.
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Yarn Shop Crawl
Bus will arrive outside the main entrance of the hotel.
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